Why Easter Is the Most Profitable Moment in the Sweets Calendar
Posted on: 09/01/2026
Cadbury Creme Egg – Box of 48 x 40g
Few products can claim universal appeal, but the Cadbury Creme Egg is one of them. Open the box, place it near the till, and you have an instant sales magnet. It thrives in impulse zones, works as a simple add on purchase, and is equally effective when bought in bulk for staff rewards, customer giveaways or corporate Easter gifting.
Format 48 x 40g bulk box
Add to cart · £22.99
Candycrave Mini Eggs – 1kg
Mini eggs are the quiet workhorses of Easter retail. These candy coated milk chocolate favourites excel in pick and mix setups, scoop bins and refillable displays, encouraging repeat purchases and higher basket values with very little effort.
Format 1kg resealable pouch
Add to cart · £10.00
Haribo Fried Eggs – 3kg
Familiar, playful and instantly recognisable, Haribo Fried Eggs are a proven crowd pleaser. Their size and format make them ideal for high volume pick and mix stations where nostalgia does most of the selling.
Format 3kg bulk bag
Add to cart · £12.99
Hamlet Excelcium Choco Bunnies – 100g
These decorative chocolate bunnies punch above their weight. Perfect for gift led displays, boutique counters or premium Easter selections, they offer a simple way to add perceived value without complicating stock management.
Format 100g gift box
Add to cart · £1.99
Icy Cups – 3kg
Icy Cups offer instant recognition and reliable turnover. Their retro appeal works year round, but at Easter they become an easy add on that fills space, draws attention and sells steadily.
Format 3kg bulk box
Add to cart · £18.99
Blue Mix – 1kg
Visually striking and flavour packed, Blue Mix earns attention from across the store. It performs especially well in Easter pick and mix ranges where colour drives curiosity.
Format 1kg bulk bag
Add to cart · £3.25
Candy Chocolate Assortment – 1kg
A flexible, dependable line that works across gifting, sharing and everyday treats. Ideal for retailers who want one product that covers multiple buying occasions.
Format 1kg bulk bag
Add to cart · £4.49
Fun Kandy Jelly Bean Cane – 90g
Novelty that earns its keep. These jelly bean canes are ideal for Easter egg hunts, seasonal promotions and impulse led gifting with strong visual appeal.
Format 90g candy cane tube
Add to cart · £1.49